Greetings from Austin, TX. If you’re in the area, let’s meet up ☕️. I’ve been in the marketing and creative industry for 17+ years, with an increasing focus on brand strategy Inspired by Humans™. My core values include authenticity, curiosity, and meaningful work that creates real value and connection.
What I’ve found over the years is that I have a particular gift for seeing through the noise and identifying the core elements that matter the most. In my career, I apply this to strategy, communication, and design.
What I enjoy most is helping leaders become better leaders through deep introspection. Therapy is a good analogy. When a person sees a therapist, they are able to gain insight into hidden areas of consciousness that, once understood, unlock doors of growth. Similarly, I take executives through a process of better understanding their own organizations, and identifying strategic priorities.
A fresh and honest perspective: Why you need an outside collaborator
Jeff Bezos requires an empty chair at his meetings at Amazon. Why? Because it represents the voice of the customer. A major obstacle in most organizations is that the people in them are too close to it. They lose perspective. They’re caught up in the day-to-day demands.
And this isn’t just about your customers. As they say, it’s lonely at the top. When an executive is surrounded only by people on the payroll, there are limits to what can be discussed and how. Having an outside party can help people say what needs to be said or explore what needs to be explored.
On the personal side
I’m a proud father of two kiddos. I have a Masters in Political Science and have travelled around the country discussing economic policy and early American history—yes, pretty weird for a creative marketing type.
I am a musician. At any given time, you may find me vibing on The Shins, Radiohead, Vampire Weekend, Copeland or old jazz records.
My most recent music project was recorded and mixed in my home and lives under the name Post Ephemera on Spotify, Apple Music, or wherever you get your tunes. Years ago, I was in a band called Jack in the Pulpit. Favorite memories include performing with MuteMath, recording an album at the legendary Cherokee Studios, and getting fired by Beyoncé’s producer when I shared the right idea at the wrong time. Lessons learned.
I have the heart of a creative and the mind of a strategist, and I love putting those together in service to great companies and causes.
“All organizations start with WHY. But only the great ones keep their WHY clear year after year.”
— Simon Sinek
“Making the simple complicated is commonplace; making the complicated simple—awesomely simple—that’s creativity.”
— Charles Mingus
“Humans are not ideally set up to understand logic; they are ideally set up to understand stories.”
— Roger C. Schank, CEO of Socratic Arts
“Your brand is a story unfolding across all customer touch points.”
— Jonah Sachs
“If people believe they share values with a company, they will stay loyal to the brand.”
— Howard Schultz, CEO of Starbucks
“Your culture is your brand.”
— Tony Hsieh, CEO of Zappos
“Can’t be number one or number two [in your category]? Redefine your category. … Competition forces specialization.”
— Marty Neumeier, author
If you know what you want to do and you do it, that’s the work of a craftsman. If you begin with a question and use it to guide an adventure of discovery, that’s the work of an artist.
— Rick Rubin
Selected clients
Academy Sports + Outdoors Gulu Made Apparel Parkmobile American Enterprise Institute Naviga Global Stephen Hayes Executive Coaching YER Executive Recruitment BioLogos Omni Logistics Jack Cooper Logistics The Vascular Care Group Geneva Benefits Museum of the Bible HBU News Magazine Orbiter Magazine Emerge Counseling
FamilyLife McMullin for President Campaign Indiana Wesleyan University Baylor University Houston Christian University Covenant College Gustavus Adolphus College Dallas Theological Seminary Truett Seminary The Trinity Forum Christianity Today Christian Planner Providence Magazine Texas Scorecard The Lupton Center The Moody Center Houston Galveston Area Council
Wesley Gant 